Gatorade on the Course for the First Time

April 26, 2010

This year’s Bellin Run will offer Gatorade along the 6.2-mile course for the first time in the event’s 34-year history.

Although runners don’t necessarily need the sports drink to complete the race, Bellin Run organizers say they responded to popular demand when they decided to provide Gatorade along the race course.

Feedback from past participants suggested that something sweeter and more energizing than water might help runners and walkers cover the later, more demanding miles of the Bellin Run. For that reason, Gatorade will appear at the 3.1-mile marker along East River Drive.

Bellin Run officials say they expect the Gatorade stand to be a big hit, welcomed by participants as a new tradition.

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